FIIB Business Review

FIIB Business Review (FBR) is a peer reviewed management-focused journal, published over a decade (since 2011) by the Fortune Institute of International Business (FIIB), New Delhi, India. FIIB is a renowned management school that educates management students on advancing the practice of management and produces leader-managers for businesses. FIIB Business Review seeks to build a knowledge network of management academicians, policymakers and practitioners by establishing a dialogue through mixed publication framework that provides insightful perspectives on contemporary managerial themes. FBR is a multi-disciplinary management journal. All submissions are assigned to an area expert editor and are put through a double-blind review process, papers that meet the journal’s standards are only accepted for publication. Our aim is to: (a) Promote applied research in emergent themes that improve the practice of all management areas including economics, finance & accounting, marketing, HRM, International Business, business analytics, operations management, digital business practices amongst other core business aspects and (b) serve as a vehicle of communication, between those who study management and those who practice it, by publishing articles that are both research- and practice-based. FBR is published five times in a year – January, March, May, August and October. In every issue, the journal features the following sections: Research Section—Empirical and conceptual research (Both qualitative and quantitative) Perspective Section—Multi-dimensional and critical evaluation of the contemporary themes bringing together different perspectives from academia, practice and policy implications Case Bases Research—Case-based research should be done on a topic/theme having in-depth case analysis and a multi-faceted understanding of a complex issue or a research problem. The research can be a single case-based study, multiple case-based study, qualitative case-based study or longitudinal case-based study. Review Section—Literature review and synthesis of on a particular topic with future research agenda (Systematic Review, Meta Analysis, Bibliometric Review, Narrative and Realist Reviews) The target audience of FBR includes academic scholars, higher education institutions, policy makers and consultants, freelancers, university libraries, corporate business units and government apex bodies.