Indian Journal of Marketing

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Indian Journal of Marketing

Original price was: ₹3,800.00.Current price is: ₹3,610.00.

P-ISSN:

0973 – 8703

E-ISSN:

Frequency:

Monthly

Edition:

2025

Language:

English

Subscription Agency:

National Press Associates

Note:

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Journal Details

About the Publisher

Associated Management Consultants Private Limited (AMCPL) (https://amcon.co.in/) has over four decades of consulting and industry expertise in the following areas: Organizational Studies: Re-organize your management and organization and draw up administrative methods to improve the efficiency of your organization. Personnel Selection: Advise on the proper selection of executive and non-executive personnel for your organization. Marketing Research: Undertake Market surveys for consumer/industrial products to increase your sales. Management Development Programmes: Conduct MDPs in Marketing Management, Modern Salesmanship, Personnel Management etc., for staff training for organizations like Nestle, Air India, HUL, and so on. Event Management Programmes: Organized conferences and promotional events for the Corporate sector.

About The Journal

Indian Journal of Marketing (IJM) is a double-blind, peer-reviewed refereed monthly journal, which was started in 1968. It is the oldest monthly journal of Marketing in India. It is an authentic research publication dealing with marketing, advertising, consumer behavior, sales management, advertising & promotion management, business education, business information systems (MIS), business law, communication, direct marketing, e-commerce, global business, health care administration, marketing research, marketing theory & applications, non-profit organizations, office administration/management, organizational development, production/operations, public administration, retailing, sales/selling, services, tourism, hospitality & leisure, and industrial organization. Indian Journal of Marketing is indexed/abstracted in Scopus (Q3; Scopus CiteScore = 2.5; Scopus Journal CiteScore Rank : 127/210); UGC – CARE List (Group II) ; ABDC Journal List (Rating: C) ; Google Scholar, among other databases.

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